Mission

We are convinced that the implementation of current marketing strategy is the key of long-term success of each company.

We see marketing as a function of strategy management, that´s why we suppose that it should be integrate with these elements:

1. Market research

It stems from need to get relevant information necessary for rational decision

2. Strategic marketing planning

Is based on empiric and valid information of primary or secondary research

3. Implementation of marketing strategy

Through the modification of provided services or products, its distribution and communication with customers

Markent provides its knowledge and practice in each of this segment.